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* Download the report * Contact us * Follow us on Twitter * Related topics Airbnb is a peer to peer platform on which people can list and book bed, a private room or a whole house. Short-stay rentals facilitated by platforms like Airbnb are part of a broader trend: the growth of are choosing to share assets and services via digital platforms.
Hosts across Australia accommodated around 2.1 million guests for 3.7 million nights in 2015-16. Airbnb engaged Deloitte Access Economics to assess the economic effects of Airbnb in Australia. This report aims to quantify the economic contribution of Airbnb guest spending to the Australian hosts and the wider community.
Airbnb guests are now a significant driver of the tourism economy, billion in 2015-16, supporting over 14,000 jobs in addition to the activities of hosts. An analysis of tourism policies across Australian states and territories finds Airbnb can help contribute to a number of their objectives.
Platforms like Airbnb increase the supply of guest accommodation in volume and variety terms, so they can both drive growth of the tourism industry and increase competition. There may be costs and impacts for existing operators, but consumers stand to gain. One of the drivers of Airbnb growth has been creating lower cost accommodation options 2015-16 for guests staying in Sydney who might otherwise have stayed in traditional accommodation. Benefits other than price are important too.
One of the key non-price Airbnb properties in major markets are located outside traditional tourist areas. Other features include bringing people together from other states or countries, home-like facilities in accommodation, and the features of the Airbnb app itself such as the rating system. The non-price benefits are estimated to be worth the equivalent of almost $50 million in 2015-16 for guests staying in Sydney alone.
OTHER REGULATORY ISSUES
There are also numerous other regulatory matters that round out the * Food, health and safety regulations; * Fire or disability access regulations; and * The requirement for public liability insurance. Airbnb provides host protection insurance that protects hosts against third party claims of property damage or injury up to $1 million. This host protection coverage cover landlords and homeowners associations.
page. Emma is a Practice Leader at LegalVision and has 15 years of experience in legal practice.
Emma heads up the commercial leasing team at LegalVision and also assists clients in the areas of Commercial Leasing com.au
Planning. Emma has large franchisor clients amongst her client base and regularly negotiates lease terms with large shopping centres contributing author for Lexis Nexis Australia and a freelance writer, having had pieces published at Kidspot, Flying Solo and Business Woman Media.
considered whether Airbnb was a sublease or licence. In this case, a The tenants then listed the apartment on Airbnb to third party guests for short-term stays.
The landlord upon discovery initiated proceedings because the tenants had sublet the apartment unlawfully to At first instance, in the Victorian Civil and Administrative Tribunal leases to the Airbnb guests com.au
As such, the VCAT ruled that the tenants had not sublet the apartment. However, the Supreme Court overturned the original VCAT decision, deciding that the tenants had let the whole apartment and that subleasing. This case considered the narrow issue of subleasing and that the whether Airbnb itself was illegal. In fact, a test case may be difficult given the differing laws between Australian states and territories and within local government areas.
COUNCIL ZONING LAWS
The law treats Airbnb differently depending upon which state the Airbnb rental is situated, but there is also an issue between different local government areas within states. For example, local councils in New South Wales regulate short-term holiday rentals.
The Zoning Laws or Local Environmental Plan of a particular council determines whether an individual can let a property as a holiday rental. A breach of these laws can result in action being taken under the planning laws or more generally under the Interestingly, third parties can bring an action under the EPA where approval. This law means that it is possible for an industry council could prosecute a resident for letting their property on Airbnb. For instance, the Sydney Morning Herald reported in 2015 that Randwick Council had issued a letter threatening property owners with a fine for renting their properties on Airbnb. This penalty was on the count of operating an unauthorised bed and breakfast establishment.
Airbnb arrangements com.au
This heat was due to the fact the sharing economy lets people operate evade tax, including Capital Gains Tax and GST Technically income earned from an Airbnb short-term holiday let must be declared to the tax office, but many avoid this obligation, which is easy to do without a firm regulation of the industry.
USING SPONSORSHIP TO GAIN GLOBAL DOMINANCE
Airbnb partnered with the Australian Boomers and the TCS New York City Marathon to build international reach.
The company in 2011 expanded outside the U.S. following the acquisition of Germany-based Accoleo. Airbnb has since opened offices in London, Barcelona, Paris, Milan, Australia represents a key market for Airbnb.
The country is published reports. The Boomers partnership affords branding on player jerseys at the FIBA Basketball World Cup in Spain. For the first time in Australian present live free coverage of the FIBA World Cup. Airbnb further exposure for the relaunched brand on a global platform spokesperson. Activation will focus on maximizing exposure and awareness for the two demonstrating the service that Airbnb can provide through individual relationships, player experiences and the need for lodging among players and fans, according to the spokeperson. The FIBA Basketball World Cup takes place Aug.
30 through Sept. 14. City Marathon provides exposure to an international audience. strategic partnerships. Airbnb will use the tie to provide an experience of belonging their guests with local hosts. hospitality sponsor, said Gassner, who sees Airbnb and hotels playing complimentary roles.
to marathon weekend. Airbnb is not a replacement for hotels, but an alternative for runners and guests to connect with neighborhoods in While Sheraton New York and Hilton New York serve a logistical role at the TCS New York City Marathon, NYRR does not have any sponsors in the broader hotel category. Airbnb last fall over concerns that some landlords were breaking state laws by operating illegal hotels. created the category last year as part of a repackaging strategy to provide sponsors year-round reach beyond the TCS New York City NYRR is working with Airbnb on a year-round activation strategy, said Gassner. Civic Entertainment Group is assisting. Activates Sundance With Instagram Promo And Airbnb Haus Popup Airbnb activated the Sundance Film Festival with an Instagram promotion in which participants uploaded 15-second videos that by festival programmers.
Prizes included a trip to London and credits towards Airbnb properties. Haus, an on-site build out where attendees could relax while attending the festival. Airbnb also provided lodging for international filmmakers. Sources Airbnb, Inc., Tel: 415/800-5959
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